Melody Borg is a graduate student at Johns Hopkins University specializing in Business Analytics and Artificial Intelligence. Originally from France, she brings a global perspective shaped by professional experience in marketing, data analytics, and strategic research across the United States and Europe.
She has contributed to projects in market research, competitive analysis, and data-driven marketing strategy, helping organizations turn complex data into actionable insights and measurable outcomes. Melody has also presented research on international market entry, localization strategy, and virtual collaboration at academic conferences, reflecting her ability to combine analytical rigor with strategic thinking.
In addition to her research, she has led initiatives that integrate data analytics with marketing and business development, focusing on optimizing strategy, driving growth, and supporting decision-making in fast-moving, global environments. Her work bridges the gap between analytics and practical business impact, bringing a results-oriented approach to every project she undertakes.
